On Media Champions, our host Greg Kirkham speaks with experts and professionals from across the country operating in the media space. In this segment, Greg speaks with Mathew Jazenko of Calvary Marketing.
Let’s talk about our company Calvary Marketing, will be ready to meet all your digital marketing needs. Mathew Jazenko, is our founder, who started this company. After disappointed by different companies he hired. He realized that there was a need for a digital marketing agency that works hard. And focuses on results, not just promises. We offer you all services. These include: Search engine optimization(SEO) and Pay-per-click (PPC) advertising. We also offer many other services for dentists.
What is your BEST service?
Digital (SEO, SEM, PPC)
What was your first job in Media?
Blogging.
What is the biggest change in marketing that you see coming in the next 2 years?
AI.
Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing director?
An outside agency has the time and resources to do the marketing for you. In addition, some companies don’t have the budget for an internal marketing director. Hiring an outside company means bringing in fresh ideas and fresh eyes to see the problem.
What is one tip that you would give when it comes to digital marketing?
Pick a few channels and keep testing them. some will work better than others.
What percent of your advertising service offerings does traditional media buying make up?
1%