On Media Champions, our host, Greg Kirkham, speaks with experts and professionals from across the country operating in the media space. In this segment, Greg spoke with Manuel Suarez of Attention Grabbing Media Marketing Agency.
Short Company Description:
Attention Grabbing Media (AGM) is dedicated to helping small business owners worldwide control their revenue through innovative marketing strategies. We specialize in capturing and focusing attention on your brand across multiple platforms, ensuring your product or service reaches the right audience. Our comprehensive services include social media advertising, content creation, branding strategy, and more, all designed to generate a surge in prospects and customers. By enhancing business growth.
What was your first job in Media?
Manuel started out with barely any knowledge of marketing to then become obsessed with how to master leveraging the power of digital marketing. He mastered Amazon- created a booming business, & began helping content creators like Frank Suarez and Dr. Berg to expand their reach using digital marketing. From there, Manuel’s agency was born and has now reached Inc 5000 four years in a row! He continues to receive acknowledgements from Shopify, Clickfunnels, Amazon as a best seller, and American Legacy as a Best Author, and more!
What is the biggest change in marketing that you see coming in the next 2 years?
The evolution of AI, which we are excited about! At AGM marketing agency, we have a team of marketers, videographers, and creators that have led businesses through many changes in marketing—from news, TV, and radio to social media, messenger marketing, and now AI.
Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing director?
When you hire an agency that cares for your business, it should feel and create the effect of gaining a full team as an extension of your company. Our branding/Omnipresence strategy is where we use a combination of long-form and repurposed short-form content to build a brand and create an outstanding presence to the point it decreases ad spend for lead generation. Amazon, PPC, AB testing, and more.
What is one tip that you would give when it comes to digital marketing?
Create content. The more value you provide, the more your audience will grow. Our mission is to help millions of business owners around the world control their own revenue with attention-grabbing strategies. Create an explosion of prospects and customers, which leads to prosperity for the business, employees, and their clients.
What percent of your advertising service offerings does traditional media buying make up?
Typically, 10% of a marketing budget is put towards traditional media This varies based on targets & the marketing strategy we apply.